The way customers buy data is rapidly evolving.
AI is changing how customers expect to buy data. We help you modernize your commercial operations so you can support subscriptions, credits, usage-based pricing, APIs, and data feeds, without rebuilding the systems that run your business.
The near future
Customers expect to buy exactly the data that they need, and to start using it immediately.
AI is shifting commercial models from static licenses toward granular, measurable consumption. Whether that means credits, usage-based pricing, or something entirely new, providers need the flexibility to evolve without rebuilding their business.
What it takes to support that
- Flexible commercial models that evolve with customer demand
- Granular entitlements across every delivery channel
- Usage metering that supports pricing, billing, and optimization
- Commercial workflows that scale from enterprise contracts to self-service
Customer request
Access
The practice
Sell consumption, not access.
Replace coarse, enterprise-only licensing with programmable commercial models, built for how AI-native customers buy.
Flexible Packaging
- Granular product packaging
- Usage-based pricing
- A commercial unit you can measure and defend
- Tiers that grow with consumption
Fine-Grained Entitlements
- Access controls by entity and attribute
- Geography and time-range scoping
- Enforced by the platform, not a contract clause
- Provisioned the moment a deal closes
Metering & Billing
- Usage metering across every channel
- Self-service purchasing
- Billing connected to consumption
- Product recommendations from customer behavior
Success looks like
Adoption
Customers discover, buy and start using data in minutes.
Expansion
Revenue expands bottom-up, on top of the enterprise book, not instead of it.
How we work
Benchmark it. Spec it. Build it.
We start with a short, scoped benchmark of this practice: where you stand, against whom, and what to build first. You own everything we produce, with us or without us.
Benchmark
- Find the smallest thing a customer can buy today
- Trace entitlements from contract to platform
- Inventory the usage signals you already collect
Spec
- Define the unit: query, record, entity or answer
- Design packages and fine-grained entitlements
- Pressure-test cannibalization account by account
Build
- Instrument metering across every channel
- Enforce entitlements in the product
- Connect usage to purchase and billing
Manage
- Watch margin, leakage and disputes
- Tune tiers as real usage emerges
- Turn behavior into upgrades and expansion
The commercialization benchmark
Find out what a new commercial model is worth.
We test the smallest thing you can sell, where entitlements actually live, whether usage can reach an invoice, and which accounts a new model would grow. You keep the scored readout, a recommended commercial unit, and the ranked build list.
Request the benchmark